Configuring DEX Campaign

Create a DEX Score Campaign

Install the Digital Experience – Sentiment campaign from the Nexthink Library. Optionally, create a copy of it or create a campaign from scratch following the guidelines in the Configure campaign content step.

Configure campaign General Settings

• Set the Trigger method to Schedule.

• Customize Campaign priority, translations and sender details. Refer to Configuring general campaign settings for more information.

Configure campaign content

For Digital Experience – Sentiment campaign installed from the Nexthink Library, no configuration is required. However, if you choose to copy the default campaign of configure one from scratch, you must follow the guidelines below to ensure the campaign is compatible with Digital Experience and contributes correctly to the DEX score.

• Use the first campaign question to compute the sentiment score, and it must:

  • have an NQL ID set to #it_satisfaction.

  • be an opinion scale question where we recommend a 5-value scale sorted from most positive to most negative.

  • have the choice options with value ranges of:

    • Satisfied gauge: value > 70

    • Neutral gauge: value of 70 < and > 30

    • Dissatisfied gauge: value < 30

• Use the second campaign question for the employee insight feature and it must:

  • have the NQL ID set to #complaints.

  • be a multiple-choice question where you can add any topic of dissatisfaction you want.

  • contain at least the following entries:

    • Something else (please specify), with a choice label set to others.

    • Nothing, I am all good, with a choice label set to nothing.

Schedule DEX Campaign

Provide the NQL Targeting query and configure the Target employees will receive the Campaign option. Refer to Scheduling recurring campaign for detailed instructions on how to target employees effectively to ensure optimized data sampling and consistent coverage without gaps.

Configure Digital Experience score

Go to Digital Experience Score Management page and enter the NQL_ID of the DEX campaign.

Publish DEX campaign

Publish the DEX campaign either from the campaign Edit page or the Campaigns Administration page. Once published, the campaign will collect sentiment data every hour.